The problem is that aside from those few guys reveling in their spray-tanned fantasy “brogrammer” masculinity, very few people in programming identify with the term “brogrammer”. The brogrammer is always someone else— he is THOSE Facebook guys who yell too loudly at parties and wave bottles in the air, he is not the nice, shy guy who gets paid 30% more because of his race, gender and appeal to the boy-genius fetishes of VCs. The loud and tacky “brogrammer” is a false flag— if you are not a brogrammer, the logic goes, you must be an outcast genius who has suffered long and would never oppress a fly. The industry is full not of the former but the latter— programmers who are smart and may present as harmlessly “nerdy” but whose sense of themselves as being “the underdog” means that it is very hard to see the ways in which they participate in unconsciously but potentially harmful ways in an industry that has coded them as kings. In reality, programmers in Silicon Valley can be fully and invisibly privileged without ever touching a Grey Goose bottle-service setup or a tube of hair gel.